creating beautiful, accessible websites
You want everyone to be able to use your business.
Do people with disabilities use your products or services?
Can they "view" your website? If no, why not?
Making a website accessible also
- makes you money
- saves you money
- optimizes for search engines
- gains good press for you and your business
How Can Accessibility and Usability Help your website?
Your website will be easier to maintain
An accessible website separates presentation (CSS) from content (HTML). You won't need to make overly complicated sites to get the look of sheer perfection. Rather than amending every page to change the look of your site all you need to do is change a single file.
Your website will be compatible with new, emerging technologies
Lucrative clients are keeping up with the best technology. They have the newest mobile phones, the newest PDAs and lot of the newest technology allows users to browse the internet. You need a website that functions effectively on these technologies while supporting the users with the oldest of browsers.
Your website will appear higher in search engine rankings
By making your website more accessible to your users, you're also making it more accessible to search engines. Search engines typically don't understand images, JavaScript, flash, audio or video content. By making your site accessible (in this case providing the real content) search engines will be better able index your pages favorably.
The download time is improved
If your site take as too long to load or has too many images, people will leave, even on broadband connections. CSS is cached resulting in a much faster load time.
Usability is enhanced
Usability genius Jakob Nielson has shown that usability redesign increases the sales/conversion rate of a website by 100%. How can you say no to that?
You may gain good press
Your website will be accessible to everyone. You don't need to worry about who can find the information, who can use the information, and what you need to make it better for people that are blind, hard of seeing, deaf or have any other disability. And you'll increase your reach
Increase your reach
- One in twelve men are color blind. That's 8.3% of your users.
- Millions of older users are starting to use the internet, many of whom have sight problems.
- Some users are blind. They use screen readers to tell them what a webpage says.
- Users on slow internet connections regularly turn images off.
- Not every user has the latest flash plugin or the last release of their browser.
- Javascript is routinely turned off by web users.
- New technologies are coming around everyday, almost always backwards compatible.
Improve your reach. Don't get distracted by just a pretty design that compromises your organization's ability to reach your users. Get in contact with us right now to build you a better website.