creating beautiful, accessible websites

Web Promotion

Make them come in droves

Get the results you want to by maximizing your site's promotional potential. Have a great and usable website but still want better results? Our branding and identity work will let you better illustrate your differences with competitors which will create more loyal and frequent customers. We will also help you with search engine optimization to help you place better on keywords that your audience is searching for.

Web Promotion

Each company is unique: made up of unique people, products, and advantages. Many companies still try to employ the same tactics to promote themselves. It takes a big picture approach armed with the right information to create and implement a promotional plan.

  • Identify promotional targets and goals: leads, signups, and sales
  • Evaluate current promotional options
  • Target and improve copy (helps readers and search engines)
  • Develop and manage pay-per-click advertising campaigns

Branding and Identity

  • Find your Purple Cow to stand out and be remarkable
  • Study your environment, competitors, organization
  • Develop cohesive branding strategy
  • Ensure a consistent and clear message

Search Engine Optimization

We strictly believe in white hat SEO. Good content, sound site structure, and web standards compliance is the key to higher rankings. No magic bullet is going to take you to the top but a little elbow grease will improve your rankings.

hC SEO Process

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